What We Do

We promote holistic athlete development through the delivery of mindfulness-based practices to coaches and athletes. Our programs aim to improve athletic performance, nurture mental health, and cultivate a more compassionate society - all in one!

Why We Do It

One in four suffer with mental ill health, and sport is well-placed to make a positive difference. However, 75% of young people engaged in sport experience emotionally harmful treatment (NSPCC). Clearly, sport is failing to live up to its potential as a tool to improve the mental health crisis of our time. We aim to change the status quo and unleash the power of sport.

What They're Saying...

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"The True Athlete Project's mentoring program is a great program for young and upcoming athletes, and I'm so happy that I can be a part of it."
- David Brown, blind 100m and 200m world record holder
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"It’s exciting, and personally very rewarding, observing the immediate, positive impact on the lives of athletes we have the privilege to serve." 
​- Pam Boteler, President of WomenCAN International
"Your coaching is the best thing to ever happen to my child" 
​- St. Peter's School Parent

Who We Are

A diverse team of world-class athletes, coaches, clinical and sport psychologists, mindfulness teachers, social pioneers and policymakers.
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​Left: Former U.K. Health Minister, Norman Lamb, believes passionately in The True Athlete Project. As a pragmatic champion of mental health reform, Norman sees the enormous benefits of using sport as a tool for profound social change.

Out Now!

Congratulations to our team member Dr. Keith Kaufman and his colleagues for the release of their fantastic new book! 

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The True Athlete Project is a 501(c)(3) non-profit organization under federal tax guidelines.
Tax ID: 81-1063080
© 2017 The True Athlete Project. All rights reserved.